International Sport Management 2nd Edition

International Sport Management, Second Edition, takes a comprehensive look at the organization, governance, business activities, and cross-cultural context of modern sport on an international level. As the sport industry continues its global expansion, this second edition serves as an invaluable guide for students whose careers will require an international understanding of the relationships, influences, and responsibilities in sport management.
 
With a diverse editorial team and assembly of contributors from all corners of the globe, this text presents a truly international perspective and multiple viewpoints on the burgeoning subfield of international sport management. Each chapter showcases how sport operates in various geopolitical environments and cultures, and the text has been updated to address current issues in the industry:

• An engaging new opening chapter on growth in international sport
• A standardized organization of the part II chapters for easier comparison across regions
• A new chapter dedicated to social media in international sport
• New content on corruption and doping in sport, including examples from the Olympics

International Sport Management, Second Edition, introduces students to the structure of governance in international sport and prepares them to apply management strategies in the business segments of sport marketing, sport media and information technology, sport event management, and sport tourism. Case studies and sidebars apply the concepts to real-world situations and demonstrate the challenges and opportunities that future sport managers will face on a regular basis. Instructors will find a suite of ancillaries: a test package, a presentation package, and an instructor guide with tips on incorporating the case studies into the course to maximize the practical learning experience.

With International Sport Management, both practicing and future sport managers will develop an increased understanding of the range of intercultural competencies necessary for success in the field. Using a framework of strategic and total-quality management, the text allows readers to examine global issues from an ethical perspective and uncover solutions to complex challenges that sport managers face. With this approach, readers will learn how to combine business practices with knowledge in international sport to excel in their careers.

Audience

A textbook for undergraduate courses in international sport management; also a reference for study-abroad courses and libraries.

Part I. Issues in International Sport Management

Chapter 1. Development of Globally Competent Sport Managers
Michael Pfahl, PhD; Ming Li, EdD; Eric W. MacIntosh, PhD
Key Concepts
Emerging Sports
Emerging Markets
Development of International Competencies for Sport Managers
Summary
Chapter 2. The Globalized Sport Industry: Historical Perspectives
James J. Zhang, PhD; Demetrius W. Pearson, PhD; Tyreal Y. Qian, MS; Euisoo Kim, MBA
Growth of Sport During the Industrial Revolution
Spread of American Sporting Values
International Athletic Arms Race and Militarism
Globalization of Sport in the Late 20th Century
Globalization of the Sporting Goods Industry
International Migration and Sport
Sport Labor Movement
Benefits of International Athletes in Sport Teams and Leagues
Summary

Part II. Field of Play in International Sport

Chapter 3. Sport in North America
Michael Odio, PhD; Shannon Kerwin, PhD
Geographical Description and Demographics
Background and Role of Sport
Governance of Sport
Management of Sport
Major Sport Events
Summary
Chapter 4. Sport in Latin America and the Caribbean
Gonzalo A. Bravo, PhD; Charles Parrish, PhD
Geographical Description and Background
Role of Sport
Governance of Sport
Economics of Sport
Management of Sport
Major Sport Events
Summary
Chapter 5. Sport in Western Europe
Brice Lefèvre, PhD; Guillaume Routier, PhD; Guillaume Bodet, PhD
Geographical Description, Demographics, and Background
Role of Sport
Governance of Sport
Economics of Sport
Management of Sport
Major Sport Events
Sport Participation
Summary
Chapter 6. Sport in Eastern Europe
Peter Smolianov, PhD
Geographical Description, Demographics, and Background
Role of Sport
Governance, Management, and Economics of Sport
Major Sport Events
Summary
Chapter 7. Sport in Africa
Jepkorir Rose Chepyator-Thomson, PhD; Samuel M. Adodo, PhD; Emma Ariyo, MS
Geographical Description, Demographics, and Background
Role of Sport
Governance of Sport
Economics of Sport
Management of Sport
Major Sport Events
Summary
Chapter 8. Sport in the Arab World
Mahfoud Amara, PhD
Geographical Description, Demographics, and Background
Role of Sport
Economics of Sport
Governance of Sport
Major Sport Events
Management of Sport
Summary
Chapter 9. Sport in Oceania
Trish Bradbury, PhD; Popi Sotiriadou, PhD
Geographical Description, Demographics, and Background
Role of Sport
Governance of Sport
Economics of Sport
Management of Sport
Major Sport Events
Summary
Chapter 10. Sport in South Asia and Southeast Asia
Megat A. Kamaluddin Megat Daud, PhD; Wirdati M. Radzi, PhD; Govindasamy Balasekaran, PhD
Geographical Description, Demographics, and Background
Role of Sport
Governance of Sport
Economics of Sport
Management of Sport
Major Sport Events
Summary
Chapter 11. Sport in Northeast Asia
Yong Jae Ko, PhD; Di Xie, PhD; Kazuhiko Kimura, MS
Geographical Description, Demographics, and Background
Role of Sport
Governance of Sport
Professional Sport
Major Sport Events
Summary

Part III. Governance in International Sport

Chapter 12. Olympic and Paralympic Sport
David Legg, PhD; Laura Misener, PhD; Ted Fay, PhD
Formation of the IOC and IPC
Olympic and Paralympic Organization Structure and Governance
Relationships With Outside Stakeholders
History and Commercial Development of the Olympic and Paralympic Games
Considerations for Staging the Games
Social and Ethical Issues in Olympic and Paralympic Sport
Summary
Chapter 13. International Sport Federations
Li Chen, PhD; Chia-Chen Yu, EdD
What Are International Federations?
International Federations and National Federations
Management of International Federations
Summary
Chapter 14. The World Anti-Doping Agency and Ethics in Sport
Clayton Bolton, EdD; Samantha Roberts, PhD
Ethics and Ethical Behavior in Sport
Performance Enhancing Drugs in Sport
World Anti-Doping Agency (WADA)
Challenges in the Fight Against PED Use in Sport
Summary
Chapter 15. Professional Sport Leagues and Tours
James Skinner, PhD; Jacqueline Mueller, MS; Steve Swanson, PhD
Structure and Governance
Economic Nature
Revenue Sources
Competition Among Leagues
Summary
Chapter 16. Youth Sport Events and Festivals
Anna-Maria Strittmatter, PhD; Milena M. Parent, PhD
Governance and Stakeholders
Value of Youth Sport Events
Implications for Sport Managers and Researchers
Summary

Part IV. Management Essentials in International Sport

Chapter 17. Intercultural Management in Sport Organizations: The Importance of Human Resource Management
Eric W. MacIntosh, PhD; Gonzalo A. Bravo, PhD
Why Intercultural Management Matters
National Culture
Organizational Culture
Culture Shock and the Role of Human Resources
Employee Socialization
Summary
Chapter 18. Macroeconomics of International Sport
Holger Preuss, PhD; Kevin Heisey, PhD
Role of Sport in a National Economy
Macroeconomic Effects of Sport
Tangible and Intangible Effects
Primary Impact of a Sport Event
Multiplier Effect
Long- and Short-Term Benefits From Sport and the Legacy Effect
Summary
Chapter 19. The Business of International Sport
David J. Shonk, PhD; Doyeon Won, PhD; Ho Keat Leng, PhD
Amateur Participant Sports
Spectator Sports
Summary

Part V. International Sport Business Strategies

Chapter 20. International Sport Marketing
Gashaw Abeza, PhD; Benoit Seguin, PhD
Nature and Unique Aspects of Sport Business
Sport Marketing Basics
Nature of the Professional Sport Team “Product” in a Global Setting
Nature of Sport Consumption
International Sport and Sponsorship
Olympic Brand
Summary
Chapter 21. Digital Media in International Sport
Michael L. Naraine, PhD; Adam J. Karg, PhD
Engagement
Social Media
Fantasy Sport
Future of Digital Media Engagement
Summary
Chapter 22. International Sport Tourism
Kamilla Swart, EdD; Douglas Michele Turco, PhD
Core Principles and Terms
Economic Impact
Social Costs and Benefits
Legacy Effects
Planning and Evaluation
Summary

Part VI. Frontiers and Challenges in International Sport

Chapter 23. Corruption in International Sport
Samantha Roberts, PhD; Clayton Bolton, EdD
Defining Corruption
Types of Corruption
To Cheat or Not to Cheat?
Implications for Stakeholders
Tackling Corruption
Gray Area
Summary
Chapter 24. Corporate Social Responsibility, Sport, and Development
Mitchell McSweeney, MA; Bruce Kidd, PhD; Lyndsay Hayhurst, PhD
Defining Corporate Social Responsibility
Emergence of Corporate Social Responsibility
Corporate Social Responsibility in Sport
Understanding Corporate Social Responsibility in Sport
Corporate Social Responsibility, Sport, and International Development
United Nations Global Compact
Summary
Chapter 25. International Sport Management: A Way Forward
Alison Doherty, PhD; Tracy Taylor, PhD
International Sport Management Research Agenda
Conducting International Sport Management Research
Summary

Eric MacIntosh, PhD, is an associate professor of sport management at the University of Ottawa in Canada. MacIntosh researches and teaches on various organizational behavior topics, covering concepts such as culture, leadership, satisfaction, and socialization. His principal research interests are the functioning of the organization and how a favorable culture can transmit positively internally and outwardly into the marketplace.

MacIntosh has consulted for and conducted research with many prominent national and international sport organizations, including the Commonwealth Games Federation, NHL, Right to Play, U Sports, and Youth Olympic Games. He is well published in leading peer-reviewed sport management journals and is a member of several prominent editorial boards.

Gonzalo A. Bravo, PhD, is an associate professor of sport management at West Virginia University in the United States. A native of Santiago, Chile, Bravo has a master’s degree in sport administration from Penn State University and a doctorate in sport management from Ohio State University. Before joining academia, he worked as sport director in a large sport organization in Chile.

His research examines policy and governance aspects of sport as well as organizational behavior in sport. His work has been published in journals such as International Journal of Sport Management and Marketing, Managing Sport and Leisure, International Journal of Sport Policy and Politics, and the Journal of Sport Management. He is also the coeditor of Sport in Latin America: Policy, Organization, Management (Routledge, 2016) and the author of Sport Mega Events in Emerging Economies (Palgrave, 2018).

He is a founding member of the Latin American Association for Sport Management (ALGEDE) and the Latin American Association of Sociocultural Studies of Sport (ALESDE). In 2016, Bravo completed a sabbatical in Brazil, and from 2014 to 2017 he was a visiting scholar at the University of Pittsburgh’s Center for Latin American Studies.

Ming Li, EdD, was a professor of sports administration and the chair of the department of sports administration in the College of Business at Ohio University in the United States. Li received his doctorate in sport administration from the University of Kansas. 

Li was a former president of the North American Society for Sport Management (NASSM) and served as commissioner of the Commission on Sport Management Accreditation (COSMA). He was a member of the editorial board of Journal of Sport Management and Sport Marketing Quarterly and coauthored two books in sport management. He was a guest professor at six institutions in China, including the Central University of Finance and Economics and Tianjin University of Sport.

Li served as an Olympic envoy for the 1996 Atlanta Olympic Games. He also served as a consultant for the 2010 Guangzhou Asian Games organizing committee.

Li passed away in 2022. 

Engaging fans through social media
The role of sport in Eastern Europe
The World Anti-Doping Agency and ethics in sport

All ancillaries are free to adopting instructors through HKPropel.

Instructor guide. Features a sample syllabus, suggested laboratory activities, and class projects. It also includes tips on how to incorporate the case studies (presented in the book) into the course to maximize the practical learning experience for students.

Test package. Features over 200 questions in multiple-choice, true-or-false, essay, and fill-in-the-blank formats.

Presentation package. Includes over 280 PowerPoint text and illustration slides that instructors can use for class discussion and demonstration. The slides in the presentation package can be used directly in PowerPoint or be printed to make transparencies or handouts for distribution to students. Instructors can easily add, modify, and rearrange the order of the slides as well as search for images based on key words.