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International Sport Management eBook

International Sport Management eBook

$98.95 CAD

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    International Sport Management is the first comprehensive textbook devoted to the organization, governance, business activities, and cross-cultural context of modern sport on an international level. As the sport industry continues its global expansion, this textbook serves as an invaluable guide for readers as they build careers that require an international understanding of the relationships, influences, and responsibilities in sport management.

    Through a systematic presentation of topics and issues in international sport, this textbook offers a long-overdue guide for students in this burgeoning subfield in sport management. Editors Li, MacIntosh, and Bravo have assembled contributors from all corners of the globe to present a truly international perspective on the topic. With attention to diversity and multiple viewpoints, each chapter is authored by distinguished academics and practitioners in the field. A foreword by esteemed sport management scholar Dr. Earle Zeigler emphasizes the importance of a dedicated study of the issues in international sport management.

    All chapters in the text use a global perspective to better showcase how international sport operates in various geopolitical environments and cultures. The text is arranged in five parts, each serving a unique purpose:

    • To outline the issues associated with international sport management
    • To examine sport using a unique perspective that emphasizes its status as a global industry
    • To introduce the structure of governance in international sport
    • To examine the management essentials in international sport
    • To apply these strategies in the business segments of sport marketing, sport media and information technology, sport facilities and design, sport event management, and sport tourism

    Written to engage students, International Sport Management contains an array of learning aids to assist with comprehension of the material. It includes case studies and sidebars that apply the concepts to real-world situations and demonstrate the varied issues, challenges, and opportunities affecting sport management worldwide. Chapter objectives, key terms, learning activities, summaries, and discussion questions guide learning in this wide-ranging subject area. In addition, extensive reference sections support the work of practitioners in the field.

    With International Sport Management, both practicing and future sport managers can develop an increased understanding of the range of intercultural competencies necessary for success in the field. Using a framework of strategic and total-quality management, the text allows readers to examine global issues from an ethical perspective and uncover solutions to complex challenges that sport managers face. With this approach, readers will learn how to combine business practices with knowledge in international sport to lead their current and future careers.

    International Sport Management offers readers a multifaceted view of the issues, challenges, and opportunities in international sport management as well as the major functional areas that govern international sport. The text provides students, academics, and practitioners with critical insights into the practice of business as it applies to international sport.


    A textbook for upper-undergraduate and graduate courses in international sport management; a reference for study abroad courses and libraries.

    Table of Contents

    Part I. Issues in International Sport Management

    Chapter 1. Key Concepts and Critical Issues
    Key Concepts
    Sport Management Issues in the Global Sport Environment
    International Competencies for Sport Managers

    Chapter 2. Strategic Management in International Sport
    Reasons to Enter the Global Marketplace
    Global Expansion and Comparative Advantage
    Strategic Management Process
    Global Strategies in the Sport Industry
    Trend Analysis in the Sport Industry
    Social Responsibility Guidelines
    Future Trends in International Sport Industry

    Chapter 3. Intercultural Management in Sport Organizations
    Why Intercultural Management Matters
    National Culture
    Organizational Culture
    Culture Shock and the Role of Human Resources
    Employee Socialization

    Part II. Field of Play in International Sport

    Chapter 4. Sport in North America
    Economic Impact of U.S. Sport
    Structure and Governance of Sport in the United States
    Professional Sport in the United States
    Amateur Sport in the United States
    Structure of Sport in Canada
    Professional and Elite Sport in Canada
    Amateur Sport in Canada

    Chapter 5. Sport in Latin America
    Geography and Background of Latin America
    Cultural Foundations of Sport in Latin America
    Structure of Latin American Sport Systems
    The Sport Industry in Latin America
    International Sporting Events and Regional Governing Bodies

    Chapter 6. Sport in Europe
    Geography and Background of Europe
    The European Sport Model
    Economics of Sport in Europe
    European Sport Law
    European Sport in the Global Marketplace
    Sport in Eastern Europe

    Chapter 7. Sport in Africa and the Middle East
    Geography and Background of Africa and the Middle East
    The Colonial Experience and Sport in Africa
    Current Role of Sport in Africa and the Middle East
    Sport Organizations in Africa and the Middle East

    Chapter 8. Sport in South Asia, Southeast Asia and Oceania
    Geography and Background of South Asia, Southeast Asia and Oceania
    Role of Sport in South Asia, Southeast Asia and Oceania
    Sport Development and Governance in South Asia, Southeast Asia, and Oceania
    Managing Sport in South Asia, Southeast Asia, and Oceania
    Staging Sport Megaevents in South Asia, Southeast Asia, and Oceania

    Chapter 9. Sport in Northeast Asia
    Geography and Background of Northeast Asia
    Sport in Northeast Asia
    Sport Governance in Northeast Asia
    Professional Sport in Northeast Asia
    Major Sport Events in Northeast Asia

    Part III. Governance in International Sport

    Chapter 10. Olympic and Paralympic Sport
    Olympic and Paralympic Organization Structure and Governance
    History and Commercial Development of the Olympic and Paralympic Games
    Corruption and Reform
    Staging the Olympic and Paralympic Games
    Social and Ethical Issues in Olympic and Paralympic Sport
    Fair Play on and off the Playing Field

    Chapter 11. International Sport Federations
    What Are International Federations?
    International Federations and National Federations
    Management of International Federations

    Chapter 12. Professional Sport Leagues and Tours
    Structure and Governance of International Professional Sport Leagues
    Economic Nature of Professional Sport Leagues
    Revenue Sources for Professional Sport Leagues
    Competition Among Leagues

    Chapter 13. International Youth, School, and Collegiate Sport
    Defining Youth, School, and Club Sport
    Governance and Organization of International Youth Sport Events
    Governance and Organization of School Sport
    Governance of Club Sport

    Part IV. Management Essentials in International Sport

    Chapter 14. Macroeconomics of International Sport
    Role of Sport in a National Economy
    Macroeconomic Effects of Sport
    Tangible and Intangible Effects
    Primary Impact of a Sport Event
    Multiplier Effect
    Long- and Short-Term Benefits From Sport and the Legacy Effect

    Chapter 15. Business and Finance of International Sport Leagues
    North American League Model
    European League Model
    East Asian League Models
    Consequences of League Design and Team Ownership

    Chapter 16. Corporate Social Responsibility, Sport, and Development
    Defining Corporate Social Responsibility
    Emergence of Corporate Social Responsibility in Sport
    Approaches to Understanding Corporate Social Responsibility in Sport
    Corporate Social Responsibility in Sport and Economic Development
    The United Nations Global Compact

    Chapter 17. International Sport Law
    What Is International Sport Law?
    Conflict Resolution in International Sport
    Athlete Representation and Athlete Rights
    Promoting Sport for All
    Integrity of International Sport

    Chapter 18. Managing Service Quality in International Sport
    What Is a Service?
    Service Quality in International Sport
    Service Failure and Recovery in International Sport

    Part V. International Sport Business Strategies

    Chapter 19. International Sport Marketing
    Marketing Principles and Terms
    The International Sport Consumer
    Marketing and Sponsorship in a Global Economy
    International Brand Management

    Chapter 20. New Media and International Sport
    What Is New Media?
    New Media Technologies
    New Media and Sport Content
    New Media Challenges
    New Media Dimensions

    Chapter 21. Sport Facilities Management
    Types of Facilities
    Facility Personnel
    Management Structure Options
    Issues in Facility Management
    Risk Management

    Chapter 22. International Sport Tourism
    Core Principles and Terms
    Economic Impact of Sport Tourism
    Social Costs and Benefits of Sport Tourism
    Legacy Effects of Sport Tourism
    Sport Tourism Planning and Evaluation

    About the Contributors
    About the Editors

    About the Editor

    Ming Li, EdD, is professor in sports administration and chair of the department of sports administration in the College of Business at Ohio University, USA. Li received his doctorate in sport administration from the University of Kansas. His research interests are in financial and economic aspects of sport and management of sport business in a global context.

    Li is a former president of the North American Society for Sport Management (NASSM) and currently is serving as commissioner of the Commission on Sport Management Accreditation (COSMA). He is a member on the editorial board of the Journal of Sport Management and Sport Marketing Quarterly and has coauthored two books in sport management. He is guest professor of six institutions in China, including the Central University of Finance and Economics and Tianjin University of Sport.

    Li served as an Olympic envoy for the 1996 Atlanta Olympic Games. He also served as a consultant for the 2010 Guangzhou Asian Games Organizing Committee.

    Eric W. MacIntosh, PhD, is an assistant professor in the faculty of health sciences, School of Human Kinetics at the University of Ottawa, Ontario, Canada. Previously, he was assistant professor at Slippery Rock University in Pennsylvania.

    MacIntosh earned his doctorate in kinesiology from the University of Western Ontario with a specialization in sport management. His research focuses on organizational culture theory, and he is a frequent consultant to sport organizations regarding organizational culture. He has presented his research at sport management conferences both national and internationally and has been published in sport management journals.

    MacIntosh serves as the division chair of sport and tourism for the Administrative Sciences Association of Canada and is a member of the North American Society for Sport Management. He is the former student president of the North American Society for Sport Management.

    In his free time, he enjoys hockey, exercise, and adventure racing. MacIntosh resides in Orleans, Ontario, Canada

    Gonzalo Bravo, PhD, is an assistant professor of sport management at West Virginia University, USA. A native of Santiago, Chile, Bravo completed a master’s degree in sport administration from Penn State University and a PhD in sport management from Ohio State University. Before joining academia, he worked as sport director in a large sport organization in Chile.

    His research interests focus on issues in organizational behavior and sport management as an academic discipline. His work has been published in the International Journal of Sport Marketing and Sponsorship, Sport Management Education Journal, and the Journal of Sport Management. He has presented invited lectures and keynote speeches in Brazil, Chile, China, Japan, Mexico, and Venezuela.

    Bravo is member of the North American Society for Sport Management and the North American Society for the Sociology of Sport. He also serves as the vice president for the Latin American Association for Sport Management and scientific director for the Latin American Association for Socio-Cultural Studies in Sport.


    "The learning activities throughout the book are a particularly innovative way to encourage readers to think outside of their own experiences and culture. Before this book was published, students and even professors likely had to rely on personal or anecdotal experience or a limited amount of research on these concepts. The incorporation of the real-life case studies provides a wide variety of examples on how those concepts have been put into practice."

    --Doody's Book Review


    All ancillary materials are FREE to course adopters and available online at  

    Test package. Features a bank of more than 400 questions in mutiple-choice, true-or-false, essay, and fill-in-the-blank formats. The test package is available for use through multiple formats, including a learning management system, Respondus, and rich text.

    Presentation package. Includes over 400 PowerPoint text and illustration slides that instructors can use for class discussion and demonstration. The slides in the presentation package can be used directly in PowerPoint or be printed to make transparencies or handouts for distribution to students. Instructors can easily add, modify, and rearrange the order of the slides as well as search for images based on key words.

    The presentation package is also available for purchase ISBN978-1-4504-6575-5.